Chapter 160: A sales miracle brought by an advertisement
Jeju Island is known as the "Honeymoon Island" with beautiful scenery in all four seasons.
"Autumn in My Heart" has been filming for more than half a month, and everyone has become familiar with each other. They are all of the same age and have many common topics. In addition, they all play close people in the play, so their relationships can't be too bad.
They finished work at eight o'clock that night, and it was still early, so Song Hye Kyo invited Shen Lingyou and Gao Yuanyuan to have a midnight snack together.
Gao Yuanyuan doesn't speak Korean and has no translator in private, so she becomes Shen Lingyou's follower. This time is no exception, wherever Shen Lingyou goes, she goes too.
Naturally, it was Qiao Mei’s first invitation, so Shen Lingyou had to give her face. He took Gao Yuanyuan and her to a barbecue restaurant.
There are five major Korean midnight snacks: fried chicken, stir-fried rice cakes, instant noodles, pizza and barbecue, and only barbecue is edible among these.
The temperature gradually rises in April and it is not so cold anymore.
After entering the store, Shen Lingyou took off his coat, revealing a white T-shirt underneath, revealing his good figure.
As for his body, Song Hye Kyo has already experienced it. After all, they play brother and sister and lovers in the drama, and physical contact is quite frequent.
Although Gao Yuanyuan had never done it herself, she had seen that he would often lift his clothes to wipe his sweat on the basketball court.
The chest muscles and abdominal muscles are simply perfect, the kind that make you drool.
Gao Yuanyuan and Song Hye Kyo have communicated in English before, and their relationship is average.
Because of women's sixth sense, they all noticed that the other party was interested in Shen Lingyou, so the antagonistic relationship in the play continued to some extent in reality.
The little girl's mind is very strange.
Shen Lingyou didn't feel that there was anything wrong with the two of them. Instead, he thought that they were in very good condition and very conducive to filming.
As I said before, it’s not about how to act, but about truly expressing the character’s joys, sorrows, anger and happiness.
So far, they have done it and done it well.
"Oppa, have this. The pork belly is the signature dish of this restaurant." Song Hye Kyo introduced the dishes to Shen Lingyou.
"You can eat it yourself, you don't have to keep grilling it for us." Shen Lingyou switched between Mandarin and Korean freely, and said to Gao Yuanyuan: "Try the pork belly, it tastes good."
"Well, Brother Shen, you can try this grilled sausage, it's also delicious." Gao Yuanyuan directly picked up some food for Shen Lingyou.
With two beautiful ladies serving him, Shen Lingyou had a very pleasant meal.
Song Hye Kyo is two years younger than Gao Yuanyuan and looks more youthful.
Beauty is two different styles, each with its own advantages.
If he were asked to choose one, it would be difficult.
However, according to his current thinking, he just doesn't want to choose, he wants them all.
That’s right, if you want to be a scumbag, you have to be a scumbag to the end.
At the same time, in China, the 100-year-old Runfa advertisement was broadcast on CCTV and Mango TV.
The male and female protagonists of the advertisement, Shen Lingyou and Jiang Qinqin, one became a national idol because of "Never Forget You", and the other became a superstar with "My Fair Princess". The combination of the two has achieved the effect of one plus one being greater than two.
In just one minute, a human tragedy and comedy spanning ten years is played out. A pair of lovers get to know each other and depend on each other, but are ruthlessly separated by fate. In the end, their longing and sorrow turn into a knowing smile when they meet again after a long separation.
Coupled with the affectionate slogan "If the separation and reunion of life is a play, then the fate of a hundred years is already arranged. The black hair and the fate of a hundred years are connected.", it has created a touching audio-visual classic.
Its artistic conception has been sublimated, becoming an insurmountable peak in advertising.
The connotation it carries has long surpassed a product or a brand. It contains the Chinese people's yearning and hope for a better life and emotions.
Who could have imagined that an advertisement could be shot like this.
Shampoo is a hair care product that every household uses and has a broad market.
Through this advertisement, Runfa became popular in the past 100 years. Shampoos such as Rejoice, Sunsilk, and Howdy were no longer popular. Young people in particular wanted to buy the same shampoos made by Shen Lingyou and Jiang Qinqin, and sales skyrocketed in an instant.
Major shopping malls have also made purchase requests to RT-Mart in the past 100 years, hoping to increase production.
In this way, in the past 100 years, Runfa has opened up new horizons in the shampoo market dominated by many foreign companies such as Procter & Gamble and Unilever.
This is not over yet, there is still a killer trick.
In the 100th year, Runfa also struck while the iron was hot and released the advertising song "Dong Feng Po" and exclusive MV customized for Shen Lingyou.
Before this, Aido VCD had done the same thing, but the quality of "Loving You is Equal to Loving Myself" was a little worse.
"A lonely lamp stands at the window
I'm pretending behind the door that you haven't left yet
It’s like revisiting an old place with a full moon and feeling even more lonely
The candlelight awake at midnight cannot bear to blame me..."
……
"Who is playing the song Dong Feng Po on the pipa?
Time is peeling off the wall, I see you when you were a child
I still remember that we were still very young at that time
But now the sound of the piano is faint, you have not heard my waiting..."
……
Tell me, is this an advertising song?
When did the threshold for advertising songs become so high?
This is not allowing people to survive!
"Xiao Shen brings a surprise to the Chinese music scene every once in a while. He is a rare musical talent."
Liu Huan was filled with emotion and said, "This song uses the Chinese classical instrument pipa and the ancient poetry and sentiments, borrows the tune of ancient Chinese style and integrates the Western R&B style, uses new singing and arrangement techniques to set off the atmosphere of the song, and creates a song style that is subtle, sad, and elegant. It seems out of tune but is very imaginative. It is a model of Chinese style pop songs."
Chang Guangxi said meaningfully: "I didn't understand why you admired him so much before, but now I understand a little. Historically speaking, Chinese pop music has never lacked such works that 'use foreign things for Chinese purposes'."
"However, in the late 1990s, the entire Chinese society gradually became Westernized, especially in the context of the R&B trend in pop music, and was already facing the danger of a complete loss of local culture in music."
"The emergence of Dong Feng Po happened to be at a good time, and it made a balanced attempt for the exchange of Chinese culture and Western music structure."
Liu Huan nodded in agreement and said, "So I said, ask him to write songs for your cartoons, he's better than me."
Chang Guangxi smiled and said, "Those three songs he wrote touched my heart. It's no exaggeration to say that they played the same role as the pictures and helped the whole story. It's just that..." Then he changed the subject and sighed, "It's a bit expensive, so we went over budget."
Liu Huanle laughed and said, "Just tell me if it's worth it?"
Chang Guangxi could not deny it and said, "You get what you pay for. It's expensive for a reason. It's worth the price."
Whether it is worth it depends on how you look at it.
If "The Lone Ranger" can add wings to "Never Close Your Eyes", then it will definitely be worth it.
But if "The Vast Universe" only adds icing on the cake to "Water Margin", then it would not be worth it.
(End of this chapter)
Jeju Island is known as the "Honeymoon Island" with beautiful scenery in all four seasons.
"Autumn in My Heart" has been filming for more than half a month, and everyone has become familiar with each other. They are all of the same age and have many common topics. In addition, they all play close people in the play, so their relationships can't be too bad.
They finished work at eight o'clock that night, and it was still early, so Song Hye Kyo invited Shen Lingyou and Gao Yuanyuan to have a midnight snack together.
Gao Yuanyuan doesn't speak Korean and has no translator in private, so she becomes Shen Lingyou's follower. This time is no exception, wherever Shen Lingyou goes, she goes too.
Naturally, it was Qiao Mei’s first invitation, so Shen Lingyou had to give her face. He took Gao Yuanyuan and her to a barbecue restaurant.
There are five major Korean midnight snacks: fried chicken, stir-fried rice cakes, instant noodles, pizza and barbecue, and only barbecue is edible among these.
The temperature gradually rises in April and it is not so cold anymore.
After entering the store, Shen Lingyou took off his coat, revealing a white T-shirt underneath, revealing his good figure.
As for his body, Song Hye Kyo has already experienced it. After all, they play brother and sister and lovers in the drama, and physical contact is quite frequent.
Although Gao Yuanyuan had never done it herself, she had seen that he would often lift his clothes to wipe his sweat on the basketball court.
The chest muscles and abdominal muscles are simply perfect, the kind that make you drool.
Gao Yuanyuan and Song Hye Kyo have communicated in English before, and their relationship is average.
Because of women's sixth sense, they all noticed that the other party was interested in Shen Lingyou, so the antagonistic relationship in the play continued to some extent in reality.
The little girl's mind is very strange.
Shen Lingyou didn't feel that there was anything wrong with the two of them. Instead, he thought that they were in very good condition and very conducive to filming.
As I said before, it’s not about how to act, but about truly expressing the character’s joys, sorrows, anger and happiness.
So far, they have done it and done it well.
"Oppa, have this. The pork belly is the signature dish of this restaurant." Song Hye Kyo introduced the dishes to Shen Lingyou.
"You can eat it yourself, you don't have to keep grilling it for us." Shen Lingyou switched between Mandarin and Korean freely, and said to Gao Yuanyuan: "Try the pork belly, it tastes good."
"Well, Brother Shen, you can try this grilled sausage, it's also delicious." Gao Yuanyuan directly picked up some food for Shen Lingyou.
With two beautiful ladies serving him, Shen Lingyou had a very pleasant meal.
Song Hye Kyo is two years younger than Gao Yuanyuan and looks more youthful.
Beauty is two different styles, each with its own advantages.
If he were asked to choose one, it would be difficult.
However, according to his current thinking, he just doesn't want to choose, he wants them all.
That’s right, if you want to be a scumbag, you have to be a scumbag to the end.
At the same time, in China, the 100-year-old Runfa advertisement was broadcast on CCTV and Mango TV.
The male and female protagonists of the advertisement, Shen Lingyou and Jiang Qinqin, one became a national idol because of "Never Forget You", and the other became a superstar with "My Fair Princess". The combination of the two has achieved the effect of one plus one being greater than two.
In just one minute, a human tragedy and comedy spanning ten years is played out. A pair of lovers get to know each other and depend on each other, but are ruthlessly separated by fate. In the end, their longing and sorrow turn into a knowing smile when they meet again after a long separation.
Coupled with the affectionate slogan "If the separation and reunion of life is a play, then the fate of a hundred years is already arranged. The black hair and the fate of a hundred years are connected.", it has created a touching audio-visual classic.
Its artistic conception has been sublimated, becoming an insurmountable peak in advertising.
The connotation it carries has long surpassed a product or a brand. It contains the Chinese people's yearning and hope for a better life and emotions.
Who could have imagined that an advertisement could be shot like this.
Shampoo is a hair care product that every household uses and has a broad market.
Through this advertisement, Runfa became popular in the past 100 years. Shampoos such as Rejoice, Sunsilk, and Howdy were no longer popular. Young people in particular wanted to buy the same shampoos made by Shen Lingyou and Jiang Qinqin, and sales skyrocketed in an instant.
Major shopping malls have also made purchase requests to RT-Mart in the past 100 years, hoping to increase production.
In this way, in the past 100 years, Runfa has opened up new horizons in the shampoo market dominated by many foreign companies such as Procter & Gamble and Unilever.
This is not over yet, there is still a killer trick.
In the 100th year, Runfa also struck while the iron was hot and released the advertising song "Dong Feng Po" and exclusive MV customized for Shen Lingyou.
Before this, Aido VCD had done the same thing, but the quality of "Loving You is Equal to Loving Myself" was a little worse.
"A lonely lamp stands at the window
I'm pretending behind the door that you haven't left yet
It’s like revisiting an old place with a full moon and feeling even more lonely
The candlelight awake at midnight cannot bear to blame me..."
……
"Who is playing the song Dong Feng Po on the pipa?
Time is peeling off the wall, I see you when you were a child
I still remember that we were still very young at that time
But now the sound of the piano is faint, you have not heard my waiting..."
……
Tell me, is this an advertising song?
When did the threshold for advertising songs become so high?
This is not allowing people to survive!
"Xiao Shen brings a surprise to the Chinese music scene every once in a while. He is a rare musical talent."
Liu Huan was filled with emotion and said, "This song uses the Chinese classical instrument pipa and the ancient poetry and sentiments, borrows the tune of ancient Chinese style and integrates the Western R&B style, uses new singing and arrangement techniques to set off the atmosphere of the song, and creates a song style that is subtle, sad, and elegant. It seems out of tune but is very imaginative. It is a model of Chinese style pop songs."
Chang Guangxi said meaningfully: "I didn't understand why you admired him so much before, but now I understand a little. Historically speaking, Chinese pop music has never lacked such works that 'use foreign things for Chinese purposes'."
"However, in the late 1990s, the entire Chinese society gradually became Westernized, especially in the context of the R&B trend in pop music, and was already facing the danger of a complete loss of local culture in music."
"The emergence of Dong Feng Po happened to be at a good time, and it made a balanced attempt for the exchange of Chinese culture and Western music structure."
Liu Huan nodded in agreement and said, "So I said, ask him to write songs for your cartoons, he's better than me."
Chang Guangxi smiled and said, "Those three songs he wrote touched my heart. It's no exaggeration to say that they played the same role as the pictures and helped the whole story. It's just that..." Then he changed the subject and sighed, "It's a bit expensive, so we went over budget."
Liu Huanle laughed and said, "Just tell me if it's worth it?"
Chang Guangxi could not deny it and said, "You get what you pay for. It's expensive for a reason. It's worth the price."
Whether it is worth it depends on how you look at it.
If "The Lone Ranger" can add wings to "Never Close Your Eyes", then it will definitely be worth it.
But if "The Vast Universe" only adds icing on the cake to "Water Margin", then it would not be worth it.
(End of this chapter)
